Fendt was born out of the Fendt family blacksmith shop in Marktoberdorf, Bayern, Germany. Hermann Fendt built the first "dieselross" (diesel horse) in his father's shop using a stationary engine and an old mower in 1928. The Fendt Dieselross became a popular tractor and the company grew in the 1930s and 40s to become a major brand. Fendt's innovation, particularly with its Vario transmission and Xylon chassis, carried the company forward. In 1997, Fendt became a part of AGCO.